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Continuum

Continuum

Continuum

Experience lead for Continuum, a University of Kansas program that prepares researchers to commercialize their work. I led the redesign of the learning platform, established a unified brand identity, and designed and built the marketing website.

Experience lead for Continuum, a University of Kansas program that prepares researchers to commercialize their work. I led the redesign of the learning platform, established a unified brand identity, and designed and built the marketing website.

Experience lead for Continuum, a University of Kansas program that prepares researchers to commercialize their work. I led the redesign of the learning platform, established a unified brand identity, and designed and built the marketing website.

Role: EdTech / Research / Brand / UX / UI / Web

Date: 2024–2025

Problem

Problem

Following its first cohort, Continuum conducted exit interviews with participants. The curriculum was well regarded, but the interface was not supporting it. Participants had difficulty locating the platform across three different names, could not see where they had left off, and were largely unaware of the supporting resources. Leadership concluded that the interface required significant restructuring to be effective, and that its development team, focused primarily on back-end engineering, needed dedicated experience design. I was engaged to lead that work.

Following its first cohort, Continuum conducted exit interviews with participants. The curriculum was well regarded, but the interface was not supporting it. Participants had difficulty locating the platform across three different names, could not see where they had left off, and were largely unaware of the supporting resources. Leadership concluded that the interface required significant restructuring to be effective, and that its development team, focused primarily on back-end engineering, needed dedicated experience design. I was engaged to lead that work.

Following its first cohort, Continuum conducted exit interviews with participants. The curriculum was well regarded, but the interface was not supporting it. Participants had difficulty locating the platform across three different names, could not see where they had left off, and were largely unaware of the supporting resources. Leadership concluded that the interface required significant restructuring to be effective, and that its development team, focused primarily on back-end engineering, needed dedicated experience design. I was engaged to lead that work.

Research

Research

Continuum interviewed six Cohort 1 participants: clinicians, faculty and founders who engage with the platform about once a week. Combined with a competitive review of edX, Coursera and LinkedIn Learning, their feedback pointed to four key issues the redesign had to fix.

The findings: four key issues to fix

The findings: four key issues to fix

The findings: four key issues to fix

Issue 01

Progress was invisible

Learners couldn’t see what they had finished or pick up where they left off.

Issue 02

Learners worked alone

With no way to connect on the platform, participants turned to Zoom and email instead.

Issue 03

Content was inconsistent

Long blocks of text and uneven video quality made time hard to plan.

Issue 04

Business and grant help was thin

Participants needed deeper guidance on company formation, funding and grant writing.

Insight

Insight

The interviews helped me understand the problems, but I still needed to know whether the design was addressing them. I worked one-on-one with Dr. Lisa Friis, a KU professor with experience helping researchers bring their ideas to market, who understood firsthand what her colleagues needed and expected from a platform like this. We reviewed the work together throughout the redesign. Her feedback helped me refine the experience, make the content more relevant, and use language that felt familiar to other professors before we moved into development.

I worked one-on-one with Dr. Lisa Friis, a KU professor who understood firsthand what her colleagues needed and expected from a platform like this.

I worked one-on-one with Dr. Lisa Friis, a KU professor who understood firsthand what her colleagues needed and expected from a platform like this.

I worked one-on-one with Dr. Lisa Friis, a KU professor who understood firsthand what her colleagues needed and expected from a platform like this.

Lisa Friis, Ph.D., University of Kansas

Lisa Friis, Ph.D., University of Kansas

Lisa Friis, Ph.D., University of Kansas

Product

Product

I designed the platform and built the marketing website to work together, helping people understand the program’s value and what it’s like to use. Inside the platform, each lesson gives learners a clear next step: Review, Resume or Start. Lessons show how much time to set aside, while Discussions, Notes and Resources sit alongside the content so learners can get support and connect with peers without losing their place.

continuumedtech.com

The live continuumedtech.com landing page

Results

Results

Following the redesign, Continuum interviewed 13 participants from Cohort 2. While the curriculum remained largely unchanged, participants reported a significantly improved experience. The platform now supports two paying clients and multiple university beta programs, and the Digital Health Co/Lab at KUMC has requested custom content.

“Interface got a great upgrade but content was similar.”

Dr. Michael Hageman · KU

“Looks much more modern. The interface was way easier and encouraging to use.”

Dr. Tri Vu · OU

“The best one from a platform and the content.”

Dr. Greg Bashford · UNL

"Working with Mike was a fantastic experience. He brought incredible dedication and technical execution to the project, taking our vision from initial Figma concepts through to a successful launch. Since launch, the platform has worked seamlessly for our team."

"Working with Mike was a fantastic experience. He brought incredible dedication and technical execution to the project, taking our vision from initial Figma concepts through to a successful launch. Since launch, the platform has worked seamlessly for our team."

"Working with Mike was a fantastic experience. He brought incredible dedication and technical execution to the project, taking our vision from initial Figma concepts through to a successful launch. Since launch, the platform has worked seamlessly for our team."

Dane Christensen, Manager of Operations and Business Development, Continuum

Dane Christensen, Manager of Operations and Business Development, Continuum

Dane Christensen, Manager of Operations and Business Development, Continuum

Designer and creative director. I set the direction, then make the work: product, brand, and every touchpoint in between.

info@enzi.design

Work

About

LinkedIn

ENZI © 2026

Designer and creative director. I set the direction, then make the work: product, brand, and every touchpoint in between.

info@enzi.design

Work

About

LinkedIn

ENZI © 2026